Tag: 1968

  • August 3rd in Seal Beach History

     On this date in 1967, the 101 Ranch House ran this ad in the Long Beach Independent.

    Aug_3_1967_101_Ranch_House_Grecian_RoomThe 101 Ranch House originally used a Western motif for its branding back in its first two decades, but a subtle Greek influence slowly began to dominate the place during the sixties due to new ownership.  The restaurant started serving Mavrodafni wine, and Greek cuisine was introduced to a special Monday night menu in addition to the usual 101 Ranch House fare of American style seafood and prime steak. 

    July_4_1965_Bill_Smyrniotis_cariacature

    Host Bill Smyrniotis had co-owned and run 101 Ranch House with his Greek immigrant brothers since 1963, George, Steve, and Chris, but he bought them out four years later. Running the restaurant on their own, he and his young wife, Toula (from Argus, Greece), must have decided to just go for broke and fully embrace a new Greek identity for the restaurant.

    During the last half of 1967, 101 Ranch House advertised a Grecian Room and provided Greek entertainment most nights of the week. In 1968, it was briefly renamed the Grecian Inn, but closed a few months later, ending this brief experiment of bringing a little Greek culture to “Mayberry by the Sea.” The restaurant became the 101 Ranch House again and operated under that name until the mid-seventies, but its heyday had passed.

    But on that Thursday night in August forty-nine years ago, the 101 Ranch House’s ultimate fate was still in the future. Diners hungry for a little fun could look forward to “a delightful evening of entertainment and dining” presented by hosts Bill and Zoula Smyrniotis. Appearing twice nightly was Tasos SofoPoulos, the world-renowned bouzouki  player who had played on the movie soundtrack for Zorba The Greek, and his famous orchestra (actually a quartet according to reviews).

    If that wasn’t enough, more Greek music was performed by George Geirgiadas and his cordovan accordion, a Turkish drummer named Zeki, and Nitza Villas, the famous singer from Athens.  

    Finally, sex appeal was provided by Dara, the fabulous Oriental belly dancer from Israel, who had twelve colorful, but brief costumes and whose muscle control was, according to Tedd Thomey of the Long Beach Independent, “remarkable.” 

    July_27_1967_Dara

    – Michael Dobkins


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  • July 7th in Seal Beach History

    On this date in 1968, the Long Beach Independent ran the following ad for College Park homes. For only $27,950, you could have this kid and all his relatives as neighbors.

    One way to tell the history of Seal Beach is through all the advertising used to sell Seal Beach real estate. The date-by-date approach of the blog has allowed me to share a variety of ads and promotional efforts to sell lots from various decades, and each ad not only indicates what the salespeople and marketers from the era thought was important about the city, but it also shows the values of the wider culture at the time. The success of these real estate pitches vary in quality and creativity. That’s part of the fun of sharing them.

    I’ve run some very odd vintage real estate ads, but this one is just weird. Here’s the copy from this ad. Read it for yourself and see if you agree:

    Who hasn’t purchased an S & S home yet?

    I haven’t

    But my grandparents have, my mother and father have, my aunts and uncles have, my older brother has, and when my savings account grows, I will too!

    Guess it’s because S & S builds such great houses.

    Mommy just loves imported marble entries, custom cut-crystal chandeliers, and the huge all-electric kitchen. Daddy says the construction is “tops” because S & S uses double thick lath and plaster (not drywall), marble tabletops, genuine stone or brick fireplaces.

    I love the plush wall to wall carpeting and it’s in all the rooms.

    Shapell Park, one of the newest parks in Seal Beach, is within the community and my school, the beach and mommy’s shopping are just minutes away.

    Uncle Joe says one of the best things about College Park is the price, $27,950… and he should know, ’cause he’s the President of a big bank.

    You really oughta see this place. It’s super. But you better hurry before all my other relatives arrive.

    Does that make you want to buy a College Park home? Who do you think is the target market for this ad? And what does this ad say about the 1968 Southern California culture?

    – Michael Dobkins


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  • May 2nd in Seal Beach History

    On this date in 1968, the Tastee-Freez chain published the following ad for its Tastee Two Fer promotion in the Long Beach Independent. For years the Tastee-Freez in the Seal Beach Shopping Center (listed as Pacific Coast Highway on Main St. in the ad) was a popular hang-out for teenagers, youngsters, and fans of affordable soft serv ice cream cones.

    Three prizes were awarded on June 2nd at each Tastee-Freez location. Does anyone remember who won in Seal Beach?May_2_1968_Tastee_freez_contest_ad– Michael Dobkins


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  • March 26th in Seal Beach History

    On this date in 1968, job seekers interested in local law enforcement careers probably circled this ad in the classified section of the Long Beach Independent:

    March_26_1968_Police_Officers_Personnel-3Adjusting for forty-seven years of inflation, a $592 monthly salary in 1968 is roughly the equivalent of $4,100 in 2015.

    – Michael Dobkins


    Have you enjoyed this and other This Date in Seal Beach History posts?

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  • January 7th in Seal Beach History

    On this date in 1968, The Independent Press Telegram reported the grand opening of a new unit in College Park. The following advertisement was also printed in the same edition:

    1968-01-07_College_Park_AdEight new model homes were presented, with new floor plans and exteriors. The new models offered a range from three to six bedrooms and two to three bathrooms, wet bars in family rooms, fireplaces, formal dining and living rooms, flower-fresh kitchens with garden-patio service windows, patios, decks, and balconies. Prices started from $25,950.

    Potential buyers were invited to inspect the new models by taking the San Diego Freeway to the Garden Grove Freeway, exit on the Valley View Street turn off, go North on Valley View, and then West to College Park.

    – Michael Dobkins

    Have you enjoyed this and other This Date in Seal Beach History posts?

    If so, please consider making a small donation of a dollar or more to help defray the online subscriptions and other research costs that make this blog possible.

    Donations can be made securely with most major credit cards directly through PayPal. Just click on paypal.me/MichaelDobkins to go to PayPal. Thank you.

    This Date in Seal Beach History also has an online store hosted at Cafepress where you can order shirts, tote bags, stationery, and other gift items imprinted with vintage Seal Beach images. Visit the online store by clicking here.